Be it upcoming events such as rallies or exhibitions, selected film highlights such as “A Way of Life” or exciting news featuring gripping background reports: this is the place where you get the full BMW Group Classic experience.
Immerse yourself in the world of the BMW Group. Discover fascinating facts that expand your understanding of the brand’s history. Experience both highlights of the past and trailblazing developments that continue to define the allure of the BMW, MINI and Rolls-Royce Motor Cars brands to this day.
As the company celebrates its 100th anniversary, BMW Group Classic is getting a new home. The 13,000 m² site near BMW headquarters contains one of BMW's first production halls. Used at the time in the manufacture of aircraft engines, this hall now stands as an outstanding and architecturally protected monument to the allure of the BMW Group. A historic vehicle collection, the BMW Group Archive, the BMW Group Classic Center and a historic workshop are all situated together here.
The BMW Museum opened in 1973 and has since evolved into one of Germanys most popular company museums. More than 120 treasured cars, motorcycles and engines covering more than ten decades of BMW history in all its facets are presented in seven exhibition “houses” in the listed Museum bowl and in the Visions area over a total floorspace of some 5,000 m2. Come and visit, and be amazed at the sheer diversity of our exhibits.
Classic BMW models are dear to our hearts and warrant a great deal of passion and expertise. And that is precisely what is reflected in the offers and services from BMW Classic. The BMW Group Archive, for example, contains unique information you can access – either on location or at a quick and simple mouseclick from the comfort of your home.